Senior Product Manager , Prime Video Engagement and Growth
Prime Video (PV) is Amazon's online video entertainment destination, and our mission is to entertain and delight our customers in over 200 countries with an endless selection of movies, shows and sports on their TV, mobile devices, and desktop.
We always start with our customer experience in mind and work backwards to find the right solution.
Amazon continues to expand our portfolio, from award winning Originals to a wide selection of channels like HBO.
The vision for the Engagement Automation (EA) team is to inspire Amazon customers to engage with all that the Prime Video brand has to offer such as streaming video, rent/buy, and Channels.
To achieve our vision, we create product and technology solutions that introduce Amazon customers to Prime Video, and drive incremental activation and engagement of PV customers worldwide.
We obsess over finding effective and scalable ways to reach PV-eligible customers WW with relevant and timely content that drives traffic to the PV experience, and results in incremental first streams, monthly active customers, and Prime Originals, Amazon Channels, and TVOD streams.
The role of the Senior Product Manager on EA will drive the overall engagement optimization roadmap; defining the strategy and experience for deciding the most optimal content to show to every customer every time.
Working with UX designers, data and applied scientists, the role will guide leadership and build out the right product solutions that present an optimal CX, address the optimal amount of impressions to show each customer, how to attribute customer behavior to different marketing channels, and finding the right time/place to engage with Prime customers.
There is also opportunity to build and lead a cohesive product vision and strategy across all of Engagement Automation.
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Estimated Salary: $20 to $28 per hour based on qualifications.
We always start with our customer experience in mind and work backwards to find the right solution.
Amazon continues to expand our portfolio, from award winning Originals to a wide selection of channels like HBO.
The vision for the Engagement Automation (EA) team is to inspire Amazon customers to engage with all that the Prime Video brand has to offer such as streaming video, rent/buy, and Channels.
To achieve our vision, we create product and technology solutions that introduce Amazon customers to Prime Video, and drive incremental activation and engagement of PV customers worldwide.
We obsess over finding effective and scalable ways to reach PV-eligible customers WW with relevant and timely content that drives traffic to the PV experience, and results in incremental first streams, monthly active customers, and Prime Originals, Amazon Channels, and TVOD streams.
The role of the Senior Product Manager on EA will drive the overall engagement optimization roadmap; defining the strategy and experience for deciding the most optimal content to show to every customer every time.
Working with UX designers, data and applied scientists, the role will guide leadership and build out the right product solutions that present an optimal CX, address the optimal amount of impressions to show each customer, how to attribute customer behavior to different marketing channels, and finding the right time/place to engage with Prime customers.
There is also opportunity to build and lead a cohesive product vision and strategy across all of Engagement Automation.
.
Estimated Salary: $20 to $28 per hour based on qualifications.
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